Texts are created for mass consumption द्वारा the producers, but the text and its ideas and storylines are disemminated, perceived and interpreted differently द्वारा us- the audience या be it consumers. This leads us onto Stuart hall's encoding/decoding model.

For Hall, the encoding/decoding model is a concept he originally devised where he explains that through the transmission of ideas and messages in the texts, Hall proposed three ways of पढ़ना and decoding texts: dominant, negotiated and oppositional. The dominant reading is where the viewer takes away that meaning from the TV दिखाना and accept...

NB: *I did NOT write this review. I just saw it on a website and thought it was not only a good account of season 2, but a lot of the टिप्पणियाँ echoed द्वारा this writer made a lot of sense. Particuarly in relation to season 3 of Ugly Betty.*

Review द्वारा Mike Long, पोस्टेड on 9/7/2008

All Ratings out of 5
Show: 3
Video: 5
Audio: 5
Extras: 2

Here's the process of making a टेलीविज़न show: First (after the idea has been approved), one episode, called a "Pilot" is made. If the powers-that-be and a test audience like the Pilot, then a season is ordered, often 13 या 22 episodes. I've read interviews with series...