Trade shows have a great potential as a sales/marketing tool. It gives opportunity for those people to stay updated with new technology and industry trends. Getting people from different disciplines exposed to new ideas and innovations is key for continued growth and improvement within any organization. It also keeps the businesses current, so that they can better serve their customers. Sometimes new customer relationship can be formed and आप find yourselves as competitors. Strategically, trade shows enables individuals to opt for technology and technological advances and then determine how...